Companies place a lot of emphasis on editorial content, especially when it comes to search engine optimisation (SEO), but words are only half the equation.
To capture attention and garner a reader’s trust, you also need images.
If you are not optimising those images for the web, you are missing out on a prime competitive advantage.
In this course, you will learn
- What image optimisation is and why it’s worth the effort
- Six must-know tips for taking your image optimisation to the next level.Â
About the course
- Introduction
- Reduce Image File Sizes
- Choose the Right File Type
- Use Lazy Loading
- Customise Image File Names
- Write SEO-Friendly Alt Text
- Add Descriptive Captions
- Final Quiz
- Summary
Course Content
Course Includes
- 1 Lesson
- Course Certificate
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