Your Website – A Marketing Tool

Today, websites are often the first-place customers interact with your brand.

Web users expect a seamless experience finding the information they need to choose a product or service.

If your website doesn’t quickly meet their needs, they’ll look elsewhere.

In this course, you will learn

  • How to utilise your website to attract and retain customers
  • How to cover essential site components, good design, maximizing conversions, and landing page use and design to get your website in peak condition. 

About the course

  • Introduction
  • Using Your Website as a Marketing Tool
  • 7 Characteristics of Good Website Design
  • How to Reduce Friction and Increase Website Conversions
  • How to Design Great Landing Pages
  • Check Your Understanding
  • Summary

Course Includes

  • 1 Lesson
  • Course Certificate